Refine your brand message and attract your ideal clients.
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I help big hearted businesses emotionally connect and resonate with their ideal clients.
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With a holistic and human-centred approach, I take the time to understand the why before we move onto the who, what, when and how.
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Everyone thinks their businesses are complex but at their core, they have a simple story to tell. What's yours?
Brand Story for big hearted businesses
​Are you struggling to differentiate your brand? Do you find it difficult to create an emotional connection and resonate with your ideal clients? When you think about brand and marketing are you confused, overwhelmed or just downright frustrated?
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Well, you’re in the right place. A simple yet effective brand story will help you:
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Gain clarity on your brand and where you're going
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Connect and attract your ideal clients
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Make a big impact and grow your business
Move from confusion and overwhelm to clear messaging which attracts your ideal clients.
Does your message resonate with the right people? Are you throwing money at paid advertising and hoping for the best?
Don't worry, you're not alone. When starting out, many businesses jump straight to the tactics in the hope of attracting more customers. There's so many 'apparent' quick wins out there.
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Build your foundation first. Understand your why and where you want to go. Have a clear brand strategy and the rest will follow.
Curiosity
I'll unpack your business in a 1.5 hour workshop. Through probing questions, I'll get to know you, your brand, business, competitors and target market.
creativity
I'll conduct further analysis and use my craft to bring your brand story to life. You'll receive everything you need to implement including sample messaging and an action plan.
Sally Freeman, Lighthouse Accountants
"Aleyx came back to us with a thought provoking strategy to understand who we are and use that in our marketing and business.
Really pleased with the work & able to see straight away we could use on our website and marketing materials.
We feel understood, we feel seen, we feel like she gets us and knows who we are. It was the right first step for us and we hope others take that right first step because you've got to get it right before you do anything else."
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Julie Chalmers, Touchstone Counselling
"Core Story developed the brand strategy for my counselling practice. I went from feeling completely overwhelmed to confident that I would have the messaging I needed to connect and resonate with my clients. Aleyx took the time to understand my business, goals and my personal approach. Aleyx confidently guided me through the process and got me sorted. I'm very grateful and very happy with her work. Aleyx made it easy."
Susie Jackson, Life Coach
"The questions that Aleyx asked me during our consultation were simple and straightforward; and she was kind and respectful to my responses to her questions.
Her approach has given me steps instead of mountains to climb; and her gentle, non-judgemental yet laser-focussed way of being makes me feel fully supported and capable of achieving my outcomes, in what is completely new territory for me."
Customer Success Stories
Why me?
I'm Aleyx. Brand Strategist and Copywriter. Here to help big hearted businesses tell their story and connect with their ideal clients.
I help businesses understand their unique offering through my curiosity and probing questions, and use my creative craft to bring their brands to life through clear, strategic messaging. Or as I like to call it, storytelling.
Stories help us connect, communicate and inspire. They build trust, authority, and ignite imaginations. Through a carefully crafted branded story, big-hearted businesses will be remembered.
With clarity, guidance and engagement, you’ll go from a business to an unstoppable brand with one heck of a story.
But enough about me, are you ready to turn your business into a big-hearted brand?
Yes - Great! Let's connect.
